You vs I in Giving Feedback

In their Harvard Business Review article "The Feedback Fallacy" (Mar-Apr 2019) by Marcus Buckingham and Ashley Goodall, a fascinating table labeled "The Right Way to Help Colleagues Excel" subtitled "If you want to get into the excellence business, here are some examples of language to try":

Can I give you some feedback?Here's my reaction.
Good job!Here are three things that really worked for me. What was going through your mind when you did them?
Here's what you should do.Here's what I would do.
Here's where you need to improve.Here's what worked best for me, and here's why.
That didn't really work.When you did x, I felt y or I didn't get that.
You need to improve your communication skills.Here's exactly where you started to lose me.
You need to be more responsive.When I don't hear from you, I worry that we're not on the same page.
You lack strategic thinking.I'm struggling to understand your plan.
You should do x [in response to a request for advice].What do you feel you're struggling with, and what have you done in the past that's worked in a similar situation?

... in other words, invert the instinctive viewpoint and comment on Self rather than Other!

And note that this is the complete opposite of common conversation, when it's mostly me-me-me and so rarely you ...

(cf. Feedback Fallacy (2019-03-19) and references therein ...) - ^z - 2019-04-05